In a new press release, Super7 officially announces their acquisition of the Godzilla license for collectible toys and figures! They are initially starting off with 3.75″ scale ReAction Figures, which will be released sometime this Summer. They will also offer a capsule collection, clothing, and other items. Next year, they will begin offering Godzilla Ultimates Figures. Check out the press release below.
Super7 Joins Forces with Toho International, Inc. for Godzilla ReAction Figures and More
San Francisco, California – January 27, 2021 – Super7 is excited to collaborate with Toho International, Inc. to bring the King of the Monsters into its world of ReAction figures and more.
The debut 3.75″ articulated Godzilla ReAction figure is scheduled to arrive this summer, along with a capsule collection, offering various products, including apparel and accessories. More Godzilla product will follow later in the year, escalating in 2022 with ULTIMATES! figures.
“It is not a stretch to say that Godzilla may be the most important license to Super7’s history, and one we hold with possibly too much reverence,” said Super7 Founder & Owner, Brian Flynn. “The genesis of Super7 started with Godzilla, and we can’t wait to add that same Super7 love and affection to Godzilla’s future.”
Super7 launched in 2001 as a magazine filled with content about collecting vintage Godzilla toys; from Marusan and Bullmark vinyl figures, die-casts and tin toys, to Shogun Warriors, featuring characters from Hedorah and Kamikaras to Rodan and Mothra. The first toy Super7 produced was a grey color variant of the Baremodel 1954 Godzilla, sold through a coupon available only in the first issue of the Super7 magazine in 2001.
“It was here that we started with our love for a giant rubber suited reptilian phenomenon,” added Flynn.
“Super7 oozes that cool factor in all its products, so we’re thrilled to bring Godzilla into their portfolio of premium products, including the popular ReAction Figures, ULTIMATES! line and more,” said Lora Cohn, Managing Director, Toho International, Inc. “Beyond quality products, Super7 brings so much meaning to Godzilla, with a team deeply passionate about the brand. We’re excited to offer this all-new line of products based on the King of the Monsters, and we think fans can truly feel the passion and love put into them.”
ReAction Figures celebrate the iconic action figure of our childhood. The unique size and sculpting style is simple while allowing the imagination to go all in on daily adventures. With ReAction Figures, Super7 continues the classic action figure style while making the figures we wished we had while growing up.
Super7’s super articulated ULTIMATES! 7” figures are the premiere fan product. They are made-to-order figures that come with a huge assortment of extra features, making them the most exceptionally intricate expressions of the character that can possibly be made.
To stay up-to-date on Super7, visit Super7.com or @Super7 on Instagram.
Super7 Announces Godzilla ReAction Figures, Ultimates, and More
So will these use the MOTUC buck like all their other Ultimates figures?
*Cancels MonsterArts pre-orders*
Super7, you now have a reserved spot in my monthly budget.
Pretty excited, even for the Reaction. I feel there's lots of great art/posters/images from Godzilla that will make great card backs. And pretty interested to see what the Ultimates will look like later this year.
The reaction card backs will be perfection. That is how super7 gets me to pay $20 a piece on these reaction throwbacks.
I’m truly excited and very interested in the ultimates. They need to really bring their “A” game, neca did a great job but never got the other monsters. If super 7 can deliver on the other Kaiju and dare I say, a new movie version of king ghidorah, then they will be on to something special.
This is kind of a perfect marriage, as long as Super7 keeps to the details and accessories for Ultimates.
Very intrigued, looking forward to 2022.
This is good news IF it means NECA won't be making anymore any time soon. I'm sick to death of straightening up 38 Godzlillas at my local Target.
I wonder which version of Godzilla they'll start with. Also, I hope they get the license for the whole Toho line. Just 29 variations of Godzilla can get boring, but Anguirus, Rodan, etc.? That would be awesome.
I also think it would be cool to see them do the ReAction card-backs like the Pee-Wee Playhouse figures; a cut-out of a cityscape to display the figures with.
oh man. I hope they bring back their Super Shogun (ie Jumbo Machinder) line and make some new jumbo Godzilla toys!
Oh man. As long as they make any of the other monsters I'm all in. And that looks pretty clearly like one of the Heisei series Godzillas in the teaser image so I wonder if they'll pull from one generation or if it'll all be scattered. Lots of the Showa series designs look like they'd match the current aesthetics of the Ultimates lines.
I also hope for Jumbo Machinder type of figures. Although, pretty much impossible to purchase if they keep similar pricing on prior figures alike.
However, I'm concerned that TC & TMNT Ultimates momentum has decreased and no new waves shall be announced
However, I'm concerned that TC & TMNT Ultimates momentum has decreased and no new waves shall be announced
Coming to your mailbox in 2025
Toho broke with NECA to go with Super7?
Lol ok
Their pricing across their various ultimate lines has me really concerned about how much the Godzilla figures will cost. If they want over $40 for Conan built on a He-Man body then should we expect this line to start creeping in on Monsterarts price levels?
I hope this somehow means they would do a King Kong! MORE KONG!
Well shit, there goes any hope of NECA getting the license again after this movie fiasco is done. Now we're going to have to deal with subscription based, overpriced toys with insane shipping costs that can only be bought online. Not to mention buying the figures like 8 months before they actually come out.
There's also the Super7 stores, which I'm lucky enough to live by in San Diego. I stopped by there today to pick up the Conan Ultimates and talked to the guys there a little bit. They said that they have access to everything from Toho and that they're planning on doing sofubi vinyls and the giant robot line (I can't remember the name). He threw out Jet Jaguar and Mechagodzilla as examples for that line.
I asked about Ultimates and waves, he said he thought the first one was going to just be Godzilla, but following that they should do waves of figures.
I'm not very happy about this at all.
I'm looking at my 2002 Godzilla and seeing how great NECA had made this figure for $25.
I'm looking at the offerings for the various Ultimates and they look like over priced McFarlane figures. Too large and visible pins everywhere.
Full Thread: Super7 Godzilla Announcement
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