K’Nex has sent out a press release announcing the acquisition of the Family Guy license. No details were released on what to expect, but a preview image was released showing the first K’Nex Family Guy figures. Look for the first toys to hit in Spring 2014.
Read on for the full press release.
K’NEX® BRANDS & Twentieth Century Fox Consumer Products Announce Family Guy™ Partnership
Officially Licensed Building Sets by K’NEX Will Allow Fans to Build Their Favorite “Family Guy” Characters
Hatfield, PA (PRWEB) May 08, 2013
K’NEX Brands, the only US construction toy company focused on Building Worlds Kids Love ®, is pleased to announce its partnership with Twentieth Century Fox Consumer Products to create an exciting new line of building toys inspired by the popular animated comedy series, Family Guy!
The partnership combines the award-winning K’NEX building system with the most iconic characters and elements from Family Guy, including Peter, Stewie, Brian, the Griffin Family station wagon, Stewie’s time machine and more, bringing them from the television screen to the construction aisle for the first time.
“Family Guy has a multi-generational appeal,” said Michael Araten, President & CEO of K’NEX Brands. “Our partnership with Twentieth Century Fox Consumer Products will allow building fans of all ages to bring the fictional world of Quahog, Rhode Island to life in a new and exciting way.”
K’NEX is pleased to welcome Family Guy to its stable of well-known household name brands including Nintendo®, Angry Birds™, Tinkertoy®, Lincoln Logs® and the ever popular K’NEX Thrill Rides building sets line.
Family Guy, currently in its eleventh season, has dominated television ratings and garnered enormous support amongst its fans with over fifty-two million followers on Facebook. The K’NEX Family Guy building sets will feature the quality and attention to detail for which K’NEX is known, assuring that the Family Guy buildable figures and accessories will be instantly recognizable to fans.
The new K’NEX Family Guy building sets will be available at major retailers in the Spring of 2014.
K'Nex Announces Licensing Agreement For Family Guy Toys
"Building Worlds Kids Love "...right.
I haven't seen an idea for merchandising this bad since *brand* made *adult property* *kid's item*s.
*flat cutaway scene, scene transition with theme*
And I thoguht the KISS K'Nex mini figs were odd.
Actually this seems promising. If they can start barreling through characters and Family Guys concept I would totally support this line. I would really enjoy a bite size Quagmire and umm.... I kinda wish it was American Dad for the Koala and Haleys bong. That would be awesome!!
Its just seems a bit late,
they look a little odd but I would definitely support as well...
Full Thread: K'Nex Producing Family Guy Toys
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