Articles Related to Mattel


Take a look at the Masters of the Universe figures popped into the display after the Mattypalooza panel as San Diego Comic-Con 2014!

Oversize MOTU

  • He-Man
  • Skeletor
  • Beast Man
  • Stratos


  • Gwildor
  • Arrow
  • Snake Armor He-Man vs 200x King Hsss
  • Oo-Larr
  • Eldor
  • Tung Lasher
  • Mermista
  • Light Hope
  • Spinnerella
  • Huntara
  • Ninjor
  • Lizard Man

MOTU Minis

  • She-Ra vs Horde Trooper
  • Jitsu vs Mekaneck
  • Zodac vs Beast Man

A Few more photos added for your enjoyment.

SDCC 2014 MOTU 2nd Update Friday 003

Mattel has added even more figures to the Masters of the Universe display at San Diego Comic-Con 2014. Included are:

  • New Adventure She-Ra
  • Skeletor’s Hover Robots
  • King He-Man vs Clawful MOTU Minis
  • MOTU Minis Packaging
  • Snake Mountain Diorama MOTU Minis

We’ve also snapped a few pics of Snake Armor He-Man and King Hsss.


The Toyark is live from San Diego CA, getting ready for the Mattel Mattypalooza Panel at SDCC 2014. So long as technology, wifi/cellphone signal, and the powers that be allow, we will bring you live coverage right here. Keep an eye on the box below for our live text feed, and refresh this story (LINK) for incoming pictures as they drop! Panel starts at 11AM Pacific.

Recap can be seen after the jump.

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SDCC 2014 Mattel DC Comics 032

Check out a gallery of nearly 100 pics from Mattel’s DC Comics display from San Diego Comic-Con 2014. Included are:

Batman: Arkham Knight

  • Arkham Knight
  • Mr Freeze (Detective Mode Version)
  • Batman (Detective Mode Version)
  • Thugs (Detective Mode Versions)
  • Scarecrow
  • Harley Quinn
  • Two-Face
  • Red Hood
  • Batmobile

DC Multiverse Arkham Origins and Arkham City

  • The Joker
  • Black Mask
  • Batman (Blue and grays suit)
  • Clayface
  • Killer Croc
  • Nightwing
  • Hush
  • Date Night 4-Pack

DC Super Powers

  • Way too many to list!

DC Total Heroes

  • Black Manta
  • Superboy
  • Batman Beyond
  • Steel
  • Lex Luthor
  • Bizarro
  • Green Lantern
  • Aquaman
  • Sinestro
  • Mr. Freeze
  • Batman (Black and Gray)
  • Batman (Blue and Gray)
  • Superman
  • Wonder Woman
  • Hawkman
  • Cyborg
  • Riddler
  • Batman (Arkham Knight Version)

DC Comics 12″ Figures

  • Superman
  • Batman
  • The Joker
  • The Flash

DCU Signature Collection

  • Aquaman
  • Ice
  • Superboy

Batman Classic TV Series

  • Batgirl
  • Batman
  • Robin
  • Catwoman
  • Penguin
  • The Joker

SDCC 2014 Mattel Ghostbusters 001

Here’s a look at some great new Ghostbusters 2-Packs coming from Mattel. These were on display at San Diego Comic-Con 2014. They are due in September for the 30th anniversary of Ghostbusters. They look to be roughly 6″ figures.

SDCC 2014 Masters of the Universe 002

Here are the photos of the Masters of the Universe display from San Diego Comic-Con 2014. We get a great look at the Jumbo MOTU Reissues, as well as some new minis, the new Eldor and Battle Ram and more. They also had a MOTU Minis custom display. These were blank Skeletor‘s customized by Mattel employees.

motu sdcc 2014 heman comic com mattel

SDCC 2014 Mattel San Diego Comic-Con Preview Night Reveals

Masters of the Universe® Classics Battle Ram with Man-At-Arms $110

The all-new fan-demanded MOTUC vehicle has arrived! The front half is a detachable Jet Sled™ with a snake design, which can be interchanged with the 2013 Griffin design Jet Sled™ that came with Sky-High. The new Battle Ram™ features real rolling wheels, a projectile launcher, and includes an all-new version of Man-At-Arms® with a helmetless head that shows off his awesome ponytail. The figure has double arm armor and “leather” boots, and arrives with mace, a pistol, and a sword that snap into his armor. This special year-end holiday item is not part of the Club Eternia® sub, and will be offered to everyone in our regular sale on 12/15.

Masters of the Universe® Classics Eldor $25

The October Club Eternia® figure has been revealed! This mentor to He-Ro® was a prototype figure seen in the 1987 Mattel catalog, and he arrives in the 2014 lineup as a perfect companion to your 2009 He-Ro® figure. Eldor™ arrives with his book of transformation, first glimpsed at the 2014 Toy Fair in New York. He comes with a removable hood and wizard staff with deactivated spell stone. Available 10/15.

Masters of the Universe® Classics Sweet Bee $25

Her helmet was shown at the 2014 Toy Fair in New York and now the rest of the October Club Etheria™ figure has been revealed! This Princess of Power® comes with her shield, bee blaster and removable articulated wings. This figure will ship only to 2014 Club Etheria™ subscribers in October and will not be available for purchase during the regular October sale or at any time during 2014.

Masters of the Universe® Giant He-Man® and Giant Skeletor $75 each.

A new Masters of the Universe® line is coming this fall! More details about all four large-scale figures will be revealed at the fan panel, including information about these two figures, available in September and October, and two additional figures available in November and December.

Epic Creations DC Classic TV Series Batman Cowl $100

Featuring a hard helmet under real cloth, this Batman™ cowl is the perfect companion to the Batman™ utility belt that’s on sale at SDCC and at! One size fights most crime fighters. Available 9/15

DC Universe Super Powers Figures $30 each

Celebrate the 30th anniversary of Super Powers! This six figure series arrives in Four Horsemen style with packaging that pays homage to the classic ’80s toy line. Figures in Wave 1 include Batman™, Superman™, and Wonder Woman, and figures in Wave 2 include Gold Superman™, Green Lantern as The Riddler, Mr. Mxyzptlk, and Kalibak is the collect and connect figure. Wave 1 ships in September, Wave 2 ships in October.